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Key Differentiators

Well positioned in the right markets with the right products and an operating model that appeals to customers. We have a strategy and roadmap to achieve our mid-term targets.

DIVERSIFIED – Existing geographic footprint offers potential for substantially larger scale. Markets selected for their long-term economic and demographic growth potential.


TARGETED – Focused on first-time and first move-up buyers, the largest demand segment, which accounted for about 75% of our annual deliveries over the past 10+ years. Multiple drivers supporting favorable supply/demand dynamics.


UNIQUE – With a Built-to-Order (BTO) model, we sell and build the home the customer values. BTO provides flexibility to move with demand, which drives absorption. With a large backlog of sold homes, we can manage starts to achieve even-flow production at the community level, driving efficiencies in overhead and cost to build.

KBSAC Laurel Groves Plan