Customers Employees Community Awards & Recognitions Sustainability Report
For more than six decades we have built a business where families can create their dream home — and where people can find a workplace they can call home. Our people-centric approach to business naturally extends to the priorities of our stakeholders, including suppliers, trade partners, stockholders, local governments and environmental organizations.
At KB, we don’t just build relationships and neighborhoods, we build communities in the spaces and places where people want to live. Additionally, we contribute to the revitalization of older neighborhoods by redeveloping and transforming infill locations and former commercial sites into vibrant new areas. The social environment in and around our new-home neighborhoods is equally important to us. It is our belief that homeownership inspires people to put down roots and establish long-term ties to both their immediate and wider community. Ultimately, this personal investment in the neighborhoods they call home creates better communities for all.
KB Home was founded in 1957 on the idea that we could challenge conventional assumptions about homebuilding in order to make homeownership more affordable for more people. Our customers represent a range of backgrounds and experiences, with first-time homebuyers the core of our business — and we are inspired to help them every day.
We pay a lot of attention to what affordability means in different parts of the country to make homeownership possible for first-time buyers. We strive to build homes that are generally priced to be affordable for people with household incomes within the range of a market’s median level. As such, our team evaluates potential land purchases and product design decisions accordingly, carefully balancing sales prices to serve the local area’s median-income households.
We are proud that in 2024 we continued to keep the dream of homeownership — and its potential to build family and household wealth — within reach of people from nearly every walk of life and background. We don’t have special programs for specific homebuyers; we just build quality homes at affordable prices, personalized to their dreams — and the results happen organically.
new KB homeowners in 2024
overall customer satisfaction rating in 2024
of these customers would recommend KB Home to a friend
stars out of a possible five nationwide on TrustBuilder®
People are at the heart of what we do. The bond between our employees and our customers is essential to the outstanding homebuying experience we aim to deliver every day. Creating and maintaining this bond takes satisfied employees who are valued for who they are, and customers who recognize that we are committed to making their dream of home a reality.
Building strong communities goes beyond boosting its social fabric — it requires physical and systems infrastructure to support current and future residents. We are proud to partner with local governments, school districts and utilities to contribute toward the development of schools, roads, utilities and other key infrastructure. Each demonstrates to local stakeholders that we are making a durable investment in their area, which we believe makes us better citizens in the places where we build — and may also be advantageous when land sellers and governments consider project approvals.
We invest in our communities and their long-term success
to water, sewer and stormwater infrastructure
to school fees
to other community enhancements, such as parks
KB Cares is our philanthropic program that builds relationships and communities. We believe that every action we take, from how we build our homes to how we care for our neighborhoods has the potential to create a positive impact. Through KB Cares, our divisions make targeted local investments in four key areas: shelter, community, sustainability and environment, and construction skills and employment.
In many of the land-constrained areas where we build, we use our expertise to reimagine the potential of underutilized land to revitalize older neighborhoods with new housing that can attract new residents and bring fresh energy. Land sellers and local governments know that we have the experience to work collaboratively to design new neighborhoods that can elevate a community’s overall surroundings.
Creating infill communities in established areas and participating in redevelopment projects are among our considerations when evaluating potential land investments. Our homes are often an area’s first new residential construction in years, offering energy- and water-efficient housing that can positively impact a community’s financial and environmental resiliency.
A number of our neighborhoods have been built in established locations, including 11+ redevelopment and 34+ infill communities in 2024. We also strive to optimize use of limited land resources by designing high-density communities of greater than eight and up to 30 dwelling units per acre where permitted
Using natural resources and building materials in the most efficient manner possible not only conserves precious natural resources but also reduces costs for our business, helping to keep first-time homeownership attainable.
Our identified areas of nature-related risk and opportunities are:
KB Home has adopted responsible lumber standards that outline environmental standards for all wood products sourced, with a goal of reducing deforestation and the loss of biodiversity
We see firsthand the growing concern around water availability in some of the regions in which we build. KB Home was the first national homebuilder to join the EPA’s WaterSense program in 2010 and now builds every home at our new communities in Arizona, California and Nevada to this standard.
Homebuilding operations have the potential to contribute to water pollution from jobsite runoffs to nearby waterways. Our jobsite management practices include Storm Water Pollution Prevention Plans (SWPPPs) at each community. These mitigation efforts include dedicated concrete washouts, rain washouts, silt fencing and inlet drain protection.
We also take other steps to minimize our environmental footprint, including:
Wherever required and possible, we create conservation spaces; modify or delay our activities to accommodate migratory cycles, and assist or make financial contributions to nearby dedicated nature conservancy zones and organizations.
KB Home’s portfolio includes a mix of brownfields, greyfields and infill communities built on previously developed lands and that are revitalizing older neighborhoods. With limited land resources available, we strive to maximize available housing stock by making efficient use of land.
We strive to cultivate technological innovations that reduce our impact on the environment and multiply our impact by selecting land developers and supplier partners who integrate sustainability into their own practices wherever possible.
For our industry-leading environmental initiatives, dedication to social responsibility and strong corporate governance standards.
Listed among the top 20% of all recognized companies in 2024.
At KB Home, we believe that sustainability is built on one essential idea: balance. We strive to ensure that today’s buyers can achieve the dream of homeownership while balancing that objective with mindfulness about the sustainability needs of future generations and our environment. Sustaining the dream of homeownership both today and into the future is what we do every day.
This year, we published our 18th annual Sustainability Report, the longest-running publication of its kind in the homebuilding industry. We invite you to learn about what matters to us and to join us on our journey. We encourage you to review our previous 17 sustainability reports to learn more about our consistent, long-term approach and all of the work that lies behind our 2024 sustainability results.